Brand Kit
Your logo use, colors, fonts and voice in one guide anyone can follow.
Pricing
Simple pricing. No surprises.
Start with your Brand Foundation. Then choose one monthly package, month to month. Every package includes your monthly map report, and each one includes everything in the one before it.
Step one · Paid once
Your Brand Foundation
Before we post, reply or answer a single call for you, we write down everything that makes your business yours. Your AI assistant, your Google posts, your review replies and your website are all built from it, so everything sounds like you.
$1,699one time
Paid at the end of your discovery call, once we both agree it's a fit. Yours to keep, whether or not you continue.
Book a discovery callInside your Business Foundation Document
The written picture of your business that every system we build runs on.
- 01Your story and what makes you differentWhy you started, what you do better than anyone nearby, and the proof behind it.
- 02Your best customersWho they are, what they need, what they worry about, and why they choose you.
- 03Your services, prices, hours and areaEvery detail customers ask about, written down once and kept accurate everywhere.
- 04Your voiceHow you talk to customers, the words you use, and the ones you never would.
- 05Your marketYour top competitors, what customers say in reviews, and where you stand today.
- 06Your planThe ordered steps we'll take to get you found, answered and recommended.
Also in your Brand Foundation
Everything you need to show up the same way everywhere.
Brand Quick Reference
A one-page cheat sheet for any vendor, teammate or new hire.
Social Starter Templates
Post frameworks in your voice, so your content sounds like you from day one.
Google Business Profile check-up
A full review of your listing: what's missing, what's wrong and what's holding you back on the map.
Google and AI Visibility Report
Where you show up today on Google, the map and AI tools, compared to your top competitors. Your "before" picture.
Two working calls
Your discovery call and an onboarding call to review everything, pick your package and set the order we build in.
Then, one monthly package
Build it. Grow it. Optimize it.
Each package includes everything in the one before it. Month to month. Move up or down any time.
Foundation
For businesses that want to own the map in their area.
$397/month
Your Google profile, fully managed.
- We set up and fine-tune your Google Business Profile: services, categories, photos, hours and descriptions
- We post to your profile every week, and turn your photos into short videos
- We ask happy customers for reviews by text, email and QR code, and reply to every review for you
- We work the words your customers actually search for into your profile
- We share your best posts and 5-star reviews on your Facebook and Instagram
- Every month, a one-page map report shows where you rank across a 5-mile area, tracking up to 10 search terms
Growth
For businesses that miss calls and messages while they're working.
$697/month
Everything in Foundation, plus an AI assistant that turns searches into customers.
- Everything in Foundation
- Answers your phone when you're busy, on a job or closed for the night
- Replies to text messages and to Facebook and Instagram messages
- Answers common questions about your hours, services, pricing and service area the way you would
- Books appointments straight onto your calendar
- Follows up with people who asked but haven't booked yet
Optimization
For businesses that want to be the name Google and AI tools give first.
$997/month
Everything in Growth, plus ongoing work to make you the top answer.
- Everything in Growth
- Your website is updated every month with your newest Google reviews, photos and posts
- Ongoing website work so Google and AI tools rank and recommend you
- Your business listed correctly everywhere online, with the same name, address and phone number on every site that matters
- A regular look at what your top competitors are doing, and what we're doing to pass them
- Behind-the-scenes code on your website that tells search engines and AI tools exactly what you do and where
Monthly packages begin after onboarding and are month to month. Optimization requires your website to be hosted with us. Need a new website? We'll scope it with you on the discovery call.
Side by side
What's in each package
| What you get | Foundation$397/month | Growth$697/month | Optimization$997/month |
|---|---|---|---|
| Google Business Profile set-up and ongoing tuning | |||
| Weekly posts to your Google profile | |||
| Photos uploaded with location details, plus short videos | |||
| Review requests (text, email, QR code) and replies handled for you | |||
| Bad-review alerts | |||
| Posts and 5-star reviews shared to Facebook and Instagram | |||
| Monthly map report (5-mile area, up to 10 search terms) | |||
| AI assistant answers your calls | |||
| AI assistant replies to texts and social messages | |||
| Appointments booked to your calendar | |||
| Follow-up with leads who didn't book | |||
| Website updated monthly with your Google reviews, photos and posts | |||
| Ongoing website work for Google and AI-tool rankings | |||
| Business listed correctly across the web | |||
| Competitor check-ins | |||
| Website hosted with us | Optional | Optional | Required |
Is it worth it?
The math we run on every discovery call.
Whatever you charge, the question is the same: how many extra customers does it take to pay for this? Set the numbers to yours.
Year-one cost$10,063
Customers to break even11
Added revenue per year at your target$36,000
Year-one cost = $1,699 Brand Foundation + 12 months of the package you picked. Added revenue = what a customer is worth × your monthly target × 12. This is arithmetic, not a promise. We'll pressure-test your numbers together on the call. Nothing you enter is saved or sent.
Pricing questions
Straight answers.
How much does Power In Local cost?
Onboarding is a one-time $1,699, which builds your Brand Foundation. Monthly packages are $397 (Foundation), $697 (Growth) and $997 (Optimization). Packages are month to month and begin after onboarding. Every package includes the monthly map report.
What do I get for the $1,699 onboarding?
Your Brand Foundation: the Business Foundation Document (your story, customers, services, voice, market and plan), a Brand Kit, a one-page Brand Quick Reference, Social Starter Templates, a full Google Business Profile check-up and a Google and AI Visibility Report. It also includes your discovery call and an onboarding call. It's all yours to keep.
Why does everything start with the foundation document?
Because everything we do for you is built from it. Your AI assistant is trained on it, your Google posts and review replies are written from it, and your website copy comes from it. That's how everything ends up sounding like your business instead of a template.
When do I pay the onboarding fee?
At the end of your discovery call, once we've walked you through a sample report and we both agree it's a fit. You never pay before you've seen exactly what you're getting.
Which package should I pick?
If your main problem is not showing up on the map, start with Foundation. If you also miss calls and messages while you're working, Growth is the package most owners choose. If you want to be the first name Google and AI tools give, and you're ready to host your website with us, choose Optimization. We'll recommend one on the call, and you can change any time.
Do I have to host my website with you?
Only for Optimization. The ongoing website work that gets you ranked and recommended has to be managed continuously on a site we host. Foundation and Growth work with your existing website.
Is there a contract?
No long-term contract. Monthly packages are month to month after onboarding. You can move up or down a package, or cancel, and you keep your Brand Foundation either way. Full details are in our Terms of Service.
Are there any other costs?
Your monthly package covers our work. New websites are scoped on the discovery call. If you choose to run paid ads, ad spend is paid to the ad platform separately, and we'll talk about it before anything like that is on the table.
See your numbers before you decide.
Book the discovery call. We'll bring the research and a sample report; you bring your numbers. If it's a fit, we start that day.
No cost. No obligation. Month to month.